We are The Bay Point Group. Strategic, straightforward and savvy leadership advisors.
Our
Values
Collaboration
Think of BPG as an extension of your team. We’re a phone call or a text away, night or day, when you need a partner by your side. Let’s work together to craft a story that’s tailored to your specific needs and goals.
Innovation
BPG is all about challenging the status quo and finding new approaches that help your audience understand your message. By using the newest platforms and media, we’ll make sure your story resonates.
Integrity
A true partnership is built on trust. We do the right thing, even when no one is looking. This translates to a higher standard of work for you, where we deliver high-quality results that surpass expectations.
Inclusion
Diversity in experience, backgrounds and styles leads to a richer pool of ideas and perspectives when tackling your project. BPG approaches challenges from multiple angles, resulting in more creative and effective solutions that cater to a wider audience.
OUR PEOPLE
We want to help tell your story. Here’s ours.
Ashlyn Delson
Principal & CEO
“No matter what you do, your job is to tell your story.”
Ashlyn Delson is the Principal and CEO of The Bay Point Group. A seasoned communications and brand executive, Delson specializes in creating award-winning cultures and driving employee engagement. Having begun her career on the agency side at a boutique public relations firm, Delson launched her corporate career in the retail, lifestyle and entertainment sector of commercial real estate services, where she created PREIT's first in-house communications team. In this role, she focused on use of both new and traditional media platforms to promote brand awareness. Later, she moved to Berkadia, where she created and scaled the company's corporate communications department during its biggest growth period, working with executive leadership to create a global brand for Berkadia and a welcoming and inclusive culture for all employees. A high-energy, strategic thinker and leader, Delson excels in the areas of brand strategy, media relations, special event planning and reputation management.
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